AI Strategy for Sales and Marketing
Connecting Marketing, Sales and Customer Experience
- 288 stron
- 11 godzin czytania
The book offers a comprehensive guide to creating an integrated AI strategy that unifies marketing, sales, and customer experience. It emphasizes the importance of leveraging AI to enhance business operations and maintain a competitive advantage in the market. Readers will gain insights into practical applications and strategies to effectively implement AI across various departments, ensuring long-term success and improved customer engagement.